Why We Exist

Good Businesses Deserve Better Marketing.

We built HomePro Lead Systems because we were sick of watching local service businesses get ripped off. Agencies charging $5K a month for "engagement metrics." Directories selling the same lead to 6 competitors.

There had to be a better way. So we built one — a complete system that actually gets the phone ringing with customers ready to hire.

Tradesperson at work on a job site

The Problem We Saw

Local service businesses were stuck in a broken system. They had three options — and none of them worked properly.

Rely on word-of-mouth and hope for the best. Pay directories like Hipages and compete with 5 other businesses for the same lead. Or hire a marketing agency and pray they actually deliver something other than a fancy report.

What We Do Differently

1. One Complete System: Not just ads. Ads + voice agent + website + follow-up. Because leads are worthless if nobody answers the phone.

2. Your Leads Are Yours: We never sell or share your leads with competitors. Ever.

3. No Results, No Payment: First month free. If it doesn't work, you don't pay. We only win when you win.

What We Believe

Three principles that guide everything we do.

Straight Talk

You see exactly what we're doing, what it costs, and what results it's getting. No jargon. No hiding behind "impressions" and "engagement metrics." Just real numbers.

Results Or Nothing

First month free. No lock-in contracts. If it's not working, you stop paying. Our job is to make sure it keeps working so you never want to leave.

Built For Local Services

We only work with local service businesses — trade professionals, gyms, solar installers, cleaners. That laser focus is why the system works. We understand your customers, your seasons, and your margins.

The Numbers That Matter

Industry data that shows why the old way of getting leads is broken — and why our system exists.

27%
Of Calls Go Unanswered

In home services, over 1 in 4 calls are missed because you're on a job. Our voice agent fixes that.

85%
Never Call Back

After hitting your voicemail, 85% of potential customers call the next business instead. Gone forever.

78%
Hire First Responder

The business that answers first gets the job. Our AI voice agent makes sure that's always you.

Questions About Us

What size business do you work with?

Any size. From solo operators looking to grow beyond word-of-mouth, to businesses with 20+ staff wanting to dominate their area. The system scales to your capacity.

Do I need to be tech-savvy?

Not at all. We handle everything — the setup, the management, the optimisation. You just answer your phone (or let the voice agent do it) and do the work you're good at.

Is this just for trade businesses?

Nope. We work with any local service business — plumbers, electricians, HVAC, solar installers, gyms, cleaning companies, landscapers, pest control, and more. If your customers search for you locally, we can help.

Where do you operate?

All of Australia. We work with businesses across the country with a focus on North Australia. Our ad targeting is hyper-local — we go suburb by suburb to make sure your budget only reaches customers in areas you actually service.

Ready To See What's
Actually Possible?

Book a free marketing audit. 30 minutes. No pitch. Just a straight look at where you're losing leads and how to fix it.